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MVP Rankings

Regional ranking · Top 10

EuropeAutomotiveTop 10 most followed car brands in Europe on Instagram.

BMW
No. 1

BMW

@bmw · 44.4M followers

01 BMW 44.4M02 Mercedes-Benz 39.1M03 Lamborghini 36.4M04 Porsche 33.7M05 Ferrari 32.4M06 Bugatti 24.9M07 Jaguar 16.2M08 Maserati 14.6M09 Rolls-Royce Motor Cars 11M10 Volkswagen 10.8M
  1. 1
    44.4M
    followers
  2. 2
    39.1M
    followers
  3. 3
    36.4M
    followers
  4. 4
    33.7M
    followers
  5. 5
    32.4M
    followers
  6. 6
    24.9M
    followers
  7. 7
    16.2M
    followers
  8. 8
    14.6M
    followers

About this ranking

These are the 10 most followed car brands in Europe on Instagram. BMW is No. 1 with 44.4M followers, followed by Mercedes-Benz (39.1M) and Lamborghini (36.4M). The order is decided by followers alone, which we check on Instagram's official API.

Who has the most Instagram followers among car brands in Europe?
BMW (@bmw) is No. 1 with 44.4M followers.
Who completes the podium in Europe?
After BMW come Mercedes-Benz, with 39.1M, and Lamborghini, with 36.4M followers.
How often is this ranking updated?
Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.

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