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Regional ranking · Top 50

EuropeCompanies & brandsTop 50 most followed companies and brands in Europe on Instagram.

Real Madrid C.F.
No. 1

Real Madrid C.F.

@realmadrid · 181.4M followers

01 Real Madrid C.F. 181.4M02 FC Barcelona 149.3M03 UEFA Champions League 120.8M04 Premier League 80.5M05 433 79.6M06 Paris Saint-Germain 67.6M07 FIFA World Cup 67.1M08 Manchester United 66.1M09 Zara 61.7M10 Chanel 59.1M11 Juventus 59M12 Manchester City 57.1M13 LaLiga 55.7M14 Louis Vuitton 55.1M15 Gucci 50.6M
AllAthletes 707Footballers 293Tennis 47MMA 86Boxing 162Musicians & bands 142Actors 82Journalists 103Lifestyle 58Models 30Gamers 56Food & chefs 38
  1. 1
    Real Madrid C.F.
    Real Madrid C.F.
    @realmadridSpainMadrid
    181.4M
    followers
  2. 2
    FC Barcelona
    FC Barcelona
    @fcbarcelonaSpainBarcelona
    149.3M
    followers
  3. 3
    UEFA Champions League
    UEFA Champions League
    @championsleagueSwitzerland
    120.8M
    followers
  4. 4
    Premier League
    Premier League
    @premierleagueUnited KingdomLondon
    80.5M
    followers
  5. 5
    433
    433
    @433NetherlandsAmsterdam
    79.6M
    followers
  6. 6
    Paris Saint-Germain
    Paris Saint-Germain
    @psgFranceParis
    67.6M
    followers
  7. 7
    FIFA World Cup
    FIFA World Cup
    @fifaworldcupSwitzerland
    67.1M
    followers
  8. 8
    Manchester United
    Manchester United
    @manutdUnited KingdomManchester
    66.1M
    followers
  9. 9
    Zara
    Zara
    @zaraSpain
    61.7M
    followers
  10. 10
    Chanel
    Chanel
    @chanelofficialFranceParis
    59.1M
    followers
  11. 11
    Juventus
    Juventus
    @juventusItalyTurin
    59M
    followers
  12. 12
    Manchester City
    Manchester City
    @mancityUnited KingdomManchester
    57.1M
    followers
  13. 13
    LaLiga
    LaLiga
    @laligaSpainMadrid
    55.7M
    followers
  14. 14
    Louis Vuitton
    Louis Vuitton
    @louisvuittonFranceParis
    55.1M
    followers
  15. 15
    Gucci
    Gucci
    @gucciItalyFlorence
    50.6M
    followers
  16. 16
    Liverpool FC
    Liverpool FC
    @liverpoolfcUnited KingdomLiverpool
    48.3M
    followers
  17. 17
    Dior
    Dior
    @diorFranceParis
    46.7M
    followers
  18. 18
    FC Bayern München
    FC Bayern München
    @fcbayernGermanyMunich
    45.8M
    followers
  19. 19
    Formula 1
    Formula 1
    @f1United KingdomLondon
    44.5M
    followers
  20. 20
    BMW
    BMW
    @bmwGermanyMunich
    44.4M
    followers
  21. 21
    Chelsea FC
    Chelsea FC
    @chelseafcUnited KingdomLondon
    44.4M
    followers
  22. 22
    Mercedes-Benz
    Mercedes-Benz
    @mercedesbenzGermanyStuttgart
    39.1M
    followers
  23. 23
    H&M
    H&M
    @hmSwedenStockholm
    38.1M
    followers
  24. 24
    Lamborghini
    Lamborghini
    @lamborghiniItaly
    36.4M
    followers
  25. 25
    Red Bull
    Red Bull
    @redbullAustria
    34.2M
    followers
  26. 26
    Porsche
    Porsche
    @porscheGermanyStuttgart
    33.7M
    followers
  27. 27
    Prada
    Prada
    @pradaItalyMilan
    33.6M
    followers
  28. 28
    Arsenal
    Arsenal
    @arsenalUnited KingdomLondon
    32.5M
    followers
  29. 29
    Ferrari
    Ferrari
    @ferrariItaly
    32.4M
    followers
  30. 30
    BBC News
    BBC News
    @bbcnewsUnited KingdomLondon
    31.1M
    followers
  31. 31
    Dolce&Gabbana
    Dolce&Gabbana
    @dolcegabbanaItalyMilan
    29.9M
    followers
  32. 32
    adidas
    adidas
    @adidasGermany
    29.8M
    followers
  33. 33
    Versace
    Versace
    @versaceItalyMilan
    28.6M
    followers
  34. 34
    Bugatti
    Bugatti
    @bugattiFrance
    24.9M
    followers
  35. 35
    Sephora
    Sephora
    @sephoraFranceParis
    22.8M
    followers
  36. 36
    Seleção Portuguesa
    @selecaoportugalPortugalLisbon
    22M
    manual count
  37. 37
    Scuderia Ferrari
    Scuderia Ferrari
    @scuderiaferrariItaly
    21M
    followers
  38. 38
    Borussia Dortmund
    Borussia Dortmund
    @bvb09GermanyDortmund
    20.8M
    followers
  39. 39
    Fendi
    Fendi
    @fendiItalyRome
    20.7M
    followers
  40. 40
    Burberry
    Burberry
    @burberryUnited KingdomLondon
    19.9M
    followers
  41. 41
    Equipe de France
    Equipe de France
    @equipedefranceFranceParis
    19.3M
    followers
  42. 42
    MotoGP
    MotoGP
    @motogpSpainMadrid
    18.3M
    followers
  43. 43
    Galatasaray
    Galatasaray
    @galatasarayTurkeyIstanbul
    18.2M
    followers
  44. 44
    AC Milan
    AC Milan
    @acmilanItalyMilan
    18.2M
    followers
  45. 45
    Atlético de Madrid
    Atlético de Madrid
    @atleticodemadridSpainMadrid
    17.9M
    followers
  46. 46
    Rolex
    Rolex
    @rolexSwitzerlandGeneva
    17.9M
    followers
  47. 47
    Bundesliga
    Bundesliga
    @bundesligaGermany
    17M
    followers
  48. 48
    Tottenham Hotspur
    Tottenham Hotspur
    @spursofficialUnited KingdomLondon
    17M
    followers
  49. 49
    PrettyLittleThing
    PrettyLittleThing
    @prettylittlethingUnited KingdomManchester
    16.8M
    followers
  50. 50
    Cartier
    Cartier
    @cartierFranceParis
    16.6M
    followers

About this ranking

These are the 50 most followed companies and brands in Europe on Instagram. Real Madrid C.F. is No. 1 with 181.4M followers, followed by FC Barcelona (149.3M) and UEFA Champions League (120.8M). The order is decided by followers alone, which we check on Instagram's official API.

Who has the most Instagram followers among companies and brands in Europe?
Real Madrid C.F. (@realmadrid) is No. 1 with 181.4M followers.
Who completes the podium in Europe?
After Real Madrid C.F. come FC Barcelona, with 149.3M, and UEFA Champions League, with 120.8M followers.
How often is this ranking updated?
Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.

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