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Regional ranking · Top 50

EuropeBeauty & cosmetics

Top 50 most followed beauty creators in Europe on Instagram.

About this ranking

These are the 5 most followed beauty creators in Europe on Instagram. NikkieTutorials is No. 1 with 18.5M followers, followed by EnjoyPhoenix (5.6M) and Linn Lowes (3.2M). The order is decided by followers alone, which we check on Instagram's official API.

Who has the most Instagram followers among beauty creators in Europe?
NikkieTutorials (@nikkietutorials) is No. 1 with 18.5M followers.
Who completes the podium in Europe?
After NikkieTutorials come EnjoyPhoenix, with 5.6M, and Linn Lowes, with 3.2M followers.
How often is this ranking updated?
Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.