Who has the most Instagram followers among models in the world?

Kendall Jenner (@kendalljenner) is No. 1 with 277.7M followers.

Who completes the podium in the world?

After Kendall Jenner come Georgina Rodríguez, with 78M, and Gigi Hadid, with 73.7M followers.

How often is this ranking updated?

Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.

World ranking · Top 50

WorldModels

Top 50 most followed models in the world on Instagram.

All Athletes 736 MMA 188 Boxing 133 Kickboxing & Muay Thai 12 BJJ & Grappling 67 Musicians & bands 447 Actors 329 Public figures 89 Digital creators 156 Models 67 Entrepreneurs 13 Beauty & cosmetics 19 Gamers 59 Comedians 61 Chefs 20 Fitness 26 Politicians 45

1
Kendall Jenner
@kendalljennerUnited States Los Angeles
277.7M
followers
2
Georgina Rodríguez
@georginagioSpain Riyadh
78M
followers
3
Gigi Hadid
@gigihadidUnited States New York
73.7M
followers
4
Disha Patani
@dishapataniIndia Mumbai
60.2M
followers
5
Bella Hadid
@bellahadidUnited States New York
59.2M
followers
6
Hailey Bieber
@haileybieberUnited States Los Angeles
58.9M
followers
7
Nora Fatehi
@norafatehiIndia Mumbai
46.4M
followers
8
Chrissy Teigen
@chrissyteigenUnited States Los Angeles
39.3M
followers
9
Cara Delevingne
@caradelevingneUnited Kingdom London
38.2M
followers
10
Gisele Bündchen
@giseleBrazil Miami
22.8M
followers
11
Amber Rose
@amberroseUnited States Los Angeles
22.6M
followers
12
Ashley Benson
@ashleybensonUnited States Los Angeles
22.2M
followers
13
Sommer Ray
@sommerrayUnited States Los Angeles
21.7M
followers
14
Ashley Graham
@ashleygrahamUnited States New York
20.7M
followers
15
Rosie Huntington-Whiteley
@rosiehwUnited Kingdom Los Angeles
20.6M
followers
16
Adriana Lima
@adrianalimaBrazil Miami
20.1M
followers
17
Malaika Arora
@malaikaaroraofficialIndia Mumbai
18.5M
followers
18
Nadine Njeim
@nadine.nassib.njeimLebanon Beirut
16.9M
followers
19
Alexis Ren
@alexisrenUnited States Los Angeles
16.2M
followers
20
Naomi Campbell
@naomiUnited Kingdom London
15.2M
followers
21
Miranda Kerr
@mirandakerrAustralia Sydney
13.8M
followers
22
Heidi Klum
@heidiklumGermany Los Angeles
12.6M
followers
23
Alessandra Ambrosio
@alessandraambrosioBrazil Los Angeles
11.9M
followers
24
Sofia Richie Grainge
@sofiagraingeUnited States Los Angeles
10.6M
followers
25
Nour Arida
@nouraridaofficialLebanon Beirut
10.5M
followers
26
Winnie Harlow
@winnieharlowCanada Toronto
9.6M
followers
27
Stella Maxwell
@stellamaxwellUnited States Los Angeles
9.2M
followers
28
Rola
@rolaofficialJapan Tokyo
8.7M
followers
29
Doutzen Kroes
@doutzenNetherlands Amsterdam
8.3M
followers
30
Pampita
@pampitaoficialArgentina Buenos Aires
8.2M
followers
31
Sara Sampaio
@sarasampaioPortugal New York
8.1M
followers
32
Romee Strijd
@romeestrijdNetherlands Amsterdam
7.8M
followers
33
Zaira Nara
@zaira.naraArgentina Buenos Aires
7.8M
followers
34
Beby Tsabina
@bebytsabinaIndonesia Jakarta
7.6M
followers
35
Mariano Di Vaio
@marianodivaioItaly Milan
6.8M
followers
36
Thylane Blondeau
@thylaneblondeauFrance Paris
6.7M
followers
37
Shanty
@shantydennyIndonesia Jakarta
6.5M
followers
38
Alexa Chung
@alexachungUnited Kingdom London
6.1M
followers
39
Nicole Fujita
@2525nicole2Japan Tokyo
5.9M
followers
40
Joan Smalls
@joansmallsPuerto Rico New York
5.7M
followers
41
Rosanna Arkle
@rosannaarkleNew Zealand Auckland
5.4M
followers
42
Dinda Azani
@dindazaniIndonesia Jakarta
5.2M
followers
43
Alex Consani
@alexconsaniUnited States New York
5M
followers
44
Stefanie Giesinger
@stefaniegiesingerGermany Kempten
4.9M
followers
45
Toni Garrn
@tonigarrnGermany Hamburg
4.9M
followers
46
Melissa Satta
@melissasattaItaly Milan
4.7M
followers
47
Cagla Sikel
@caglasikelTurkey Istanbul
4.6M
followers
48
Valentina Cervantes
@valucervantesArgentina Buenos Aires
4.1M
followers
49
Hofit Golan
@hofitgolanofficialIsrael Tel Aviv
4M
followers
50
Jourdan Dunn
@jourdandunnUnited Kingdom London
3.8M
followers

About this ranking

These are the 50 most followed models in the world on Instagram. Kendall Jenner is No. 1 with 277.7M followers, followed by Georgina Rodríguez (78M) and Gigi Hadid (73.7M). The order is decided by followers alone, which we check on Instagram's official API.

Who has the most Instagram followers among models in the world?: Kendall Jenner (@kendalljenner) is No. 1 with 277.7M followers.
Who completes the podium in the world?: After Kendall Jenner come Georgina Rodríguez, with 78M, and Gigi Hadid, with 73.7M followers.
How often is this ranking updated?: Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.