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National ranking · Top 50

Brazil

Top 50 most followed influencers in Brazil on Instagram.

AllAthletes 73MMA 21Boxing 3BJJ & Grappling 29Musicians & bands 12Actors 4Public figures 5Digital creators 4Models 4Entrepreneurs 1Beauty & cosmetics 1Gamers 3Comedians 2Chefs 2Politicians 4
  1. 1
    Neymar Jr
    @neymarjrBrazilSão PauloAthletes
    241.7M
    followers
  2. 2
    Ronaldinho
    @ronaldinhoBrazilRio de JaneiroAthletes
    81.2M
    followers
  3. 3
    Marcelo
    @marcelotwelveBrazilRio de JaneiroAthletes
    67.4M
    followers
  4. 4
    Vinícius Júnior
    @vinijrBrazilMadridAthletes
    63.8M
    followers
  5. 5
    Anitta
    @anittaBrazilRio de JaneiroMusicians & bands
    61.1M
    followers
  6. 6
    Virginia Fonseca
    @virginiaBrazilSão PauloDigital creators
    56.9M
    followers
  7. 7
    Tata Werneck
    @tatawerneckBrazilRio de JaneiroComedians
    54.2M
    followers
  8. 8
    Larissa Manoela
    @larissamanoelaBrazilSão PauloActors
    51.7M
    followers
  9. 9
    Bruna Marquezine
    @brunamarquezineBrazilRio de JaneiroActors
    43M
    followers
  10. 10
    Marina Ruy Barbosa
    @marinaruybarbosaBrazilRio de JaneiroActors
    40M
    followers
  11. 11
    Wesley Safadão
    @wesleysafadaoBrazilFortalezaMusicians & bands
    39.8M
    followers
  12. 12
    Paolla Oliveira
    @paollaoliveirarealBrazilRio de JaneiroActors
    38.2M
    followers
  13. 13
    Luan Santana
    @luansantanaBrazilSão PauloMusicians & bands
    36.9M
    followers
  14. 14
    Ivete Sangalo
    @ivetesangaloBrazilSalvadorMusicians & bands
    36.2M
    followers
  15. 15
    Dani Alves
    @danialvesBrazilBarcelonaAthletes
    34.1M
    followers
  16. 16
    Ludmilla
    @ludmillaBrazilRio de JaneiroMusicians & bands
    30M
    followers
  17. 17
    Sabrina Sato
    @sabrinasatoBrazilSão PauloPublic figures
    29.7M
    followers
  18. 18
    Ronaldo Nazário
    @ronaldoBrazilMadridAthletes
    29.1M
    followers
  19. 19
    Kaká
    @kakaBrazilSão PauloAthletes
    28.5M
    followers
  20. 20
    Giovanna Ewbank
    @gioewbankBrazilRio de JaneiroPublic figures
    27.9M
    followers
  21. 21
    Juliette
    @julietteBrazilRio de JaneiroMusicians & bands
    27.8M
    followers
  22. 22
    Jair Bolsonaro
    @jairmessiasbolsonaroBrazilBrasíliaPoliticians
    26.7M
    followers
  23. 23
    Nikolas Ferreira
    @nikolasferreiradmBrazilBelo HorizontePoliticians
    25.2M
    followers
  24. 24
    Claudia Leitte
    @claudialeitteBrazilRio de JaneiroMusicians & bands
    24.3M
    followers
  25. 25
    Rodrygo
    @rodrygogoesBrazilMadridAthletes
    24M
    followers
  26. 26
    Endrick
    @endrickBrazilMadridAthletes
    23.5M
    followers
  27. 27
    Luciano Huck
    @lucianohuckBrazilSão PauloPublic figures
    23M
    followers
  28. 28
    Gabriel Jesus
    @dejesusoficialBrazilLondonAthletes
    22.9M
    followers
  29. 29
    Gisele Bündchen
    @giseleBrazilMiamiModels
    22.8M
    followers
  30. 30
    Casemiro
    @casemiroBrazilLondonAthletes
    22.5M
    followers
  31. 31
    Raphinha
    @raphinhaBrazilBarcelonaAthletes
    22.4M
    followers
  32. 32
    Philippe Coutinho
    @phil.coutinhoBrazilRio de JaneiroAthletes
    22.2M
    followers
  33. 33
    Richarlison
    @richarlisonBrazilLondonAthletes
    21.2M
    followers
  34. 34
    Iran Ferreira (Luva de Pedreiro)
    @luvadepedreiroBrazilFortalezaDigital creators
    20.5M
    followers
  35. 35
    Thiago Silva
    @thiagosilvaBrazilLondonAthletes
    20.2M
    followers
  36. 36
    IZA
    @izaBrazilRio de JaneiroMusicians & bands
    20.2M
    followers
  37. 37
    Adriana Lima
    @adrianalimaBrazilMiamiModels
    20.1M
    followers
  38. 38
    Lexa
    @lexaBrazilRio de JaneiroMusicians & bands
    19.5M
    followers
  39. 39
    Jorge & Mateus
    @jorgeemateusBrazilGoiâniaMusicians & bands
    18.9M
    followers
  40. 40
    Lula da Silva
    @lulaoficialBrazilBrasíliaPoliticians
    18.6M
    followers
  41. 41
    Felipe Neto
    @felipenetoBrazilRio de JaneiroDigital creators
    16.9M
    followers
  42. 42
    Gil do Vigor
    @gildovigorBrazilRecifePublic figures
    15.6M
    followers
  43. 43
    Lucas Paqueta
    @lucaspaquetaBrazilRio de JaneiroAthletes
    13.7M
    followers
  44. 44
    Xuxa
    @xuxameneghelBrazilRio de JaneiroPublic figures
    13.4M
    followers
  45. 45
    Pabllo Vittar
    @pabllovittarBrazilSão PauloMusicians & bands
    12.5M
    followers
  46. 46
    Alessandra Ambrosio
    @alessandraambrosioBrazilLos AngelesModels
    11.9M
    followers
  47. 47
    Danilo Gentili
    @danilogentiliBrazilSão PauloComedians
    11.3M
    followers
  48. 48
    Gabigol
    @gabigolBrazilRio de JaneiroAthletes
    11.2M
    followers
  49. 49
    Thiago Nigro
    @thiago.nigroBrazilSão PauloEntrepreneurs
    10.9M
    followers
  50. 50
    Foto de perfil de Charles Oliveira
    Charles Oliveira
    @charlesdobronxsBrazilGuarujáMMA
    10.6M
    followers

About this ranking

These are the 50 most followed influencers in Brazil on Instagram. Neymar Jr is No. 1 with 241.7M followers, followed by Ronaldinho (81.2M) and Marcelo (67.4M). The order is decided by followers alone, which we check on Instagram's official API.

Who has the most Instagram followers among influencers in Brazil?
Neymar Jr (@neymarjr) is No. 1 with 241.7M followers.
Who completes the podium in Brazil?
After Neymar Jr come Ronaldinho, with 81.2M, and Marcelo, with 67.4M followers.
How often is this ranking updated?
Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.