National ranking · Top 50
United StatesBeauty & cosmetics
Top 50 most followed beauty creators in United States on Instagram.
About this ranking
These are the 7 most followed beauty creators in United States on Instagram. Bretman Rock is No. 1 with 19M followers, followed by James Charles (18.6M) and Mario Dedivanovic (13.9M). The order is decided by followers alone, which we check on Instagram's official API.
- Who has the most Instagram followers among beauty creators in United States?
- Bretman Rock (@bretmanrock) is No. 1 with 19M followers.
- Who completes the podium in United States?
- After Bretman Rock come James Charles, with 18.6M, and Mario Dedivanovic, with 13.9M followers.
- How often is this ranking updated?
- Figures are pulled from Instagram's official API in batches twice a day: no profile has data older than a week.

